How Healthy Is Your Small Business?

Perhaps you use Google Analytics to track every visitor to your website, right down to the country they’re visiting from. Maybe you even use wearable technology and a smartphone to measure the steps you take in a day or how much sleep you get at night. But what are you doing to measure the financial health of your business? If your only measure of financial performance are the sales you generate each month or the balance in your bank account—you’re missing out on a wealth of information about your business.

Topics: Finance

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Not Good with Money? Are You Good with That?

How many times have you heard someone say, “I’m just not a money person”? Have you ever been that person? It’s a common expression and an easy escape hatch to fall through when you’re staring at spreadsheets full of numbers and formulas. But it’s a phrase, and an attitude, that’s ultimately unproductive and stopping you from taking your business to the next level.

Topics: Finance

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How We're Planning for Our 40th Anniversary

This is the season for planning for the new year and we’ve been talking a lot about it. If you haven’t started yet, it’s not too late to create your Annual Plan. We have a six step process to get you there. If you really want your business to look, act, feel and perform differently a year from now (Is there anyone who doesn’t?), then plan for it, put a stake in the ground, take in what the past year—or your entire history—is showing you, make a commitment to lead your company in new directions. And then act, small step by small step.

Topics: EMyth, Leadership, Management

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The System to Achieve Your Goals in 2017

Have you ever stepped back from your business for a few hours to think about what you want this company to give you? Maybe it's the dream you started with, the one that gave you the momentum and courage to quit a job and venture out on your own. Maybe it's the time and support you want to dedicate to your family and community.

Topics: Managing Employees, Strategic Planning, Systemization

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Who Leads Your Sales Conversations? You or Your Prospects?

This is Part Four on how to build a sales system that works. Read Part One, Part Two, and Part Three here.

When you really break it down, a salesperson who has the highest lead to sales conversions is doing one thing better than everyone else: leading the sales conversation.

If you, in your sales role, or your salespeople are not leading the conversations you’re having with prospects, then the only other thing that can be happening is that the prospect is leading. There are only two options.

Topics: Sales, Strategic Planning, Systemization

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My Reflections on Women in Leadership

As an owner of EMyth and its Board Chair, this is a meaningful time for me. October is National Women’s Small Business Month. My 35th anniversary at EMyth is a few months away, having spent the first 17 years building the company into a global brand with my former husband, Michael Gerber, EMyth’s founder and best selling author of The E-Myth Revisited, and the last 10 years as its Board Chair.

Topics: Leadership

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The Sales Conversation You Don't Know You're Having

This is Part Three on how to build a sales system that works. Read Part One here, Part Two here, and Part Four here.

How well do you know what’s really going on in your sales department?

Whether you’re a solopreneur or you’ve got a team of salespeople responsible for bringing in new business, how much do you really understand about how your sales staff (which might only be you) engages with people introduced to your products or services for the first time?

Topics: Sales

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Are You Open to Getting More Sales?

This is Part Two on how to build a sales system that works. Read Part One, Part Three, and Part Four here.

Isn’t it curious that sales, the lifeblood of every small business, is so damn hard to get right?

You started your business because you believed you could make or do something that other people wanted, but then you struggle to find a way to talk about it with them so they’re moved to say, “How can I get some of that?”

Topics: Sales

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Stop Waiting for the Perfect Salesperson

This is Part One on how to build a sales system that works. Read Part Two, Part Three, and Part Four here.

It’s not hard to agree with the idea that your business needs systems. But, when it comes to sales, small business owners often have a lot of difficulty really getting behind creating a comprehensive sales system or sales process.

Naturally, nobody wants their salespeople to sound ‘canned.’

It’s much more thrilling to dream about finding salespeople who will just know how to bring in your best customers and create exponential growth for you because they have that magical gift of getting people to buy.

Topics: Sales

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A Day in Your Life

The day you decided to stop working for anyone but yourself was probably glorious. No one to tell you what to do and how to do it. Life suddenly had promise, imagining yourself spending every day doing the work you’re passionate about. Until… until the day you realized that instead of your boss dictating how you did one thing, now you had a dozen things coming at you that you weren’t counting on and, frankly, didn’t know how to do: sales things, customer things, employee things, money things, production and delivery things. And, the saddest thing is that you found yourself with as little control over your time as you had before you went into business for yourself.

Topics: Leadership

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