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Want a Better Business? Find What Lights You Up

Oh No . . . This Is My Life

Diana and her two partners had a business that served the skateboarding community. When they first began coaching with me, the wheels were starting to come off for Diana. She was on the verge of quitting. “I want out,” she said, “of all of it. Everything feels like it comes down to me. I’m pulled in too many directions.”

Topics: EMyth, Values, Systemization

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Four Steps to Take Back Your Life

Whether you know it or not, the business you have right now, with all of its imperfections, could be your path to the life of your dreams. Your business is supposed to serve your life, not the other way around. Unfortunately, most of the time it doesn’t work that way.

Topics: EMyth, Strategic Planning, Leadership, Values

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What's Your Real Job in the Company?

Many business owners struggle to make the shift from working in their business to working on their business because they’re so used to running the day-to-day operations that they don’t realize what’s required to do things differently. It’s not about tactics or to-do lists, it’s about the owner’s mindset and how they view their role in the business.

Topics: EMyth, Strategic Planning, Systemization

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How to Stop Feeling Overwhelmed and Find Control

“I’m overwhelmed.” It’s something we hear often, from everyone from frazzled parents to (especially) business owners. There’s just so much to do, so many details to notice and manage. Nobody wants to feel overwhelmed, yet what can you do about it?

Topics: EMyth, Strategic Planning, Systemization

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Sam’s Story: The Problem with Having All the Answers

As a business owner, you’re the person who knows best how the business should run. But sometimes being the one with all the answers isn’t a good thing.

Let me tell you about my client, Sam, who came to us for coaching.

Topics: EMyth, Strategic Planning, Systemization

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Your Product Isn’t What You Think It Is

At EMyth, we know one of the most important shifts a business owner must make is to see their business itself as their most important product. But you might be wondering: “What does that even mean?”

Topics: EMyth, Strategic Planning, Systemization

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When Running Your Business Right Feels Wrong

You know that making the shift from your Technician personality (the one who does all the work) to your Entrepreneur personality (the one who has the vision and decides the strategy) starts with shifting your perspective, the way you look at your business, and the way you relate to it. But what often happens is that your Technician tries to put on the Entrepreneur’s hat without relinquishing the Technician’s perspective.

Topics: EMyth, Strategic Planning, Systemization

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The Time You Need Is There: Here’s How To Find It.

On average, how much of your time is spent working in your business doing the day to day tactical work involved in producing, delivering or selling your product or service?

For most business owners, when we first meet them, the answer is usually: ALL of it.

Topics: EMyth, Strategic Planning, Systemization

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How To Work On It While Working In It

Have you ever found yourself emptying the trash at the end of the day? What about printing shipping labels, cleaning dishes, packing boxes, entering receipts or customer data, or loading trucks? (Or maybe all of these things?) And all this is on top of the work you do selling, responding to customers, completing that design, or hiring a new employee.

Topics: EMyth, Strategic Planning, Systemization

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How’s Business? It Depends on Which Hat You’re Wearing.

One of the things we really care about at EMyth is helping business owners Work On it, not just In it. By “it”, we mean the business. Most owners spend most of their time and energy In the business—involved in the day-to-day “doing it”—when the most powerful thing they can do as leaders is work On it—things like crafting a vision for the business, empowering their team, etc.

Topics: EMyth, Strategic Planning, Systemization

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